What kind of store is suitable for rural areas? Analysis of 10 popular entrepreneurial projects
With the advancement of the rural revitalization strategy, the rural market has shown huge consumption potential and entrepreneurial opportunities. By analyzing the hot topics and hot content on the Internet in the past 10 days, we have compiled the following store types and related data suitable for opening in rural areas to provide reference for entrepreneurs.
1. Analysis of popular store types in rural areas

| Store type | Popular reasons | investment cost | profit margin |
|---|---|---|---|
| Express collection point | E-commerce sinks, logistics demand surges | 10,000-30,000 yuan | 20%-35% |
| Agricultural supplies supermarket | Agricultural production necessities | 30,000-80,000 yuan | 25%-40% |
| Convenience supermarket | Daily consumption needs | 50,000-150,000 yuan | 15%-25% |
| Electric vehicle maintenance | Main means of transportation in rural areas | 20,000-50,000 yuan | 30%-50% |
| breakfast shop | More migrant workers | 30,000-60,000 yuan | 40%-60% |
2. Recent hot trends in rural entrepreneurship
1.Agricultural products deep processing store: The topic of "local specialty e-commerce" has surged in popularity recently, with Douyin-related videos played more than 500 million times. Set up small processing workshops to make local agricultural products into snacks, sauces, etc., and sell them online and offline.
2.Agricultural machinery sharing service station: As agricultural mechanization increases, but the cost of purchasing large agricultural machinery for individual farmers is high, the sharing model is emerging.
3.Rural Express Comprehensive Service Station: Data shows that rural express delivery business volume increased by 45% year-on-year, but terminal delivery is still a pain point. Sites that provide comprehensive services such as collection, delivery, and purchase are in high demand.
| Entrepreneurship project | Search popularity | policy support |
|---|---|---|
| Live streaming of agricultural products | ★★★★★ | There is a subsidy |
| Rural elderly care service center | ★★★☆☆ | policy encouragement |
| Agricultural technology service point | ★★★★☆ | tax benefits |
3. Sharing of successful cases
1."Express delivery + supermarket" model in a county in Hebei Province: The daily turnover reaches 3,000 yuan, of which the express delivery business contributes 40% of the profit.
2.Agricultural supplies e-commerce service station in a town in Jiangxi: Combining online and offline, annual sales exceeded 2 million yuan, with profit margins 15% higher than traditional agricultural supplies stores.
3.A specialty snack bar in a village in Sichuan: Using local ingredients to develop innovative snacks and attract traffic through short videos, the monthly net profit can reach more than 20,000 yuan.
4. Things to note when opening a store in rural areas
1. When selecting a site, population concentration and transportation convenience should be considered, with the central area of a township being the best.
2. Product pricing must be in line with local consumption levels. It is recommended to conduct market research first.
3. Pay attention to word-of-mouth marketing, and the social effect of rural acquaintances is obvious.
4. You can apply for various rural revitalization and entrepreneurship subsidies and loan support.
5. Future Outlook
As digital rural construction advances, rural business forms will become more diversified. It is recommended that entrepreneurs focus on the following directions:
- Smart agricultural services
- Rural tourism packages
- Green and healthy food
- Cultural and creative products
The rural market has huge potential. If you choose the right projects and insist on innovation, you will surely succeed in the tide of rural revitalization.
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